Altona North, Victoria, July 30, 2010 

Iconic Australian automotive cooling technologies manufacturer, Davies, Craig Pty Ltd is set to release its new street-smart EWP®115 (115 L/min or 30gal US/min) lightweight aluminium Electric Water Pump.

 
The launch of the new lightweight alloy EWP®115 Electric Water Pump opens a new chapter in the 40-year history of Davies Craig Pty Ltd. Following the very successful release of the all new EWP®115 reinforced nylon glass models last December, Davies Craig has continued to test and develop the alloy model with the view to offering the automotive aftermarket another great electric water pump alternative.

Sales & Marketing Manager, John Benson stated, “Davis, Craig is a very proud Australian manufacturing company with a 40-year history in the cooling technology business. The launching of our new alloy EWP®115 Electric Water Pump opens yet another chapter in the company’s and will help cater for a niche market in the automotive aftermarket sector and we are very excited at the prospects this new product will offer us globally.

It was the obvious choice to release the new alloy EWP®115 Electric Water Pump and updated EWP & Fan Digital Controller in the USA and more specifically at this year’s SEMA and the PRI Shows. The USA automotive aftermarket represents the largest market and growth potential for Davies Craig cooling technology products in the world and we are determined to seek the very best US distributors to ensure this great product reaches millions of potential customers in that country. We are delighted to be able to offer this product to the automotive aftermarket world and both SEMA and the PRI Shows represent excellent opportunities to showcase our product to the major US Automotive Aftermarket distributors, most of whom will have buyers visiting, seeking to source new products for their expansive national retail networks.”

The new lightweight alloy EWP®115 is designed for universal engine fitment, with the high performance pro, sprint, tarmac, circuit and drag racer in mind. The EWP®115 alloy has 1” NPT internal threads at inlet and outlet for neat, tight, dash fitting applications. Its lightweight, compact, more powerful design is suitable for small, to large plus high-performance and 4WD vehicles. It’s a vital performance product that improves engine cooling management whilst releasing more horsepower, torque as well as decreasing fuel consumption. Combined with the EWP & Fan Digital Controller, the pump continues to run on after engine shut down eliminating ‘heat soak’ and extends engine life.

For further information please contact,
Mr John F Benson,
P: +61 3 9369 1234;
M: +61 0418 130 600 

                            
*Part No. 8040 Shown Above